Rare passive income opportunity in Singapore

This is a follow up article to Tom Tom International Franchise Opportunity where I wrote previously in December 2024. And it's time for a follow up due to some exciting changes. If you do not understand how TomTom International Franchise works, feel free to reach out or read the previous article.

New Product Launch - RageFoods

TomTom International had launched a new product called RageFoods. It is a rare opportunity to earn passive income through a unique franchise model. Currently there are only 3 flavors but there will be more down the road.

The 3 flavors are Original Crunch, Fiery Ghost Pepper, Wasabi Punch. Personally I rank Fiery Ghost Pepper the first, followed by Wasabi Punch, then the Original Crunch. And I have to say it is ADDICTIVE.

They are available for purchase on Shopee, as well as their own site.

What I Like About TomTom

I just met the founder today to sign the new franchisee contract due to the addition of new products. He explained why he pivoted from fishballs to snacks. From the conversation I have with him, I can tell he did his market research, and has a clear USP (unique selling point) when he launches anything.

Longer shelf life

The chicken skin snack has a shelf life of around 12 - 18 months. As comparing to their fishballs which have a shelf life of roughly 2 months, the fishballs are a lot tougher to manage operationally.

Storage

The fishballs needs to be chilled whereas the chicken skin snack doesn't have to. This also makes delivery easier and storage easier. As we often do not have enough space in our fridge to store the fishballs.

Halal Certified

The products are halal certified. This means that the product can be sold to a larger audience.

First in the market

We all know about salted egg fish skin. So many different brands such as Irvins etc. However, chicken skin are probably the first in the market.

Healthy and Keto Friendly

The chicken skin are fried with pure coconut oil. It's low in sugar and high in protein.

New updates to the franchisee agreement

The franchisee agreement now includes these 3 products and will have another few more by end of 2025. The previous monthly giveaway of 30 packets of fishballs are now changed to 1 carton of the chicken skins which includes 24 packets. I have to highlight that this monthly giveaway is only valid for the 1st 12 months of the franchisee agreement.

Business purchases

If you stock up 3 cartons (24 packets per carton) of their chicken skin, they also give you a rack that lets you place their products in your store / pubs / minimarts etc.

Financial updates

As the product only launched somewhere in February 2025, I do not have any sales numbers for now. I may follow up with another article in coming months when I have more visibility. The current franchisee fee as of today is still $15,000 (excluding GST) to purchase a zone. However, when I spoke to the founder today, that fee may increase to $20,000 soon.

Conclusion

This is a great opportunity to join the franchise program given the fee are going to increase soon. During my meet up with him today, he is confident that I will see an increase in the monthly payout. Which means these new products are well liked by consumers. You can probably do some research by checking out their shopee reviews etc.

If you are keen to invest to be a franchisee or have businesses that would like to stock up their fishballs / chicken skins, feel free to reach out to discuss any collaboration. You can send me an email here.